Innately Italy was founded by Aurora Ferrari for people in the US who love Italian design and quality. We realized that what was taken for granted by Italians in Italy was not available abroad: stunning design, outstanding quality, and at reasonable prices. We set ourselves a goal to democratize Italian design without compromising on quality and looks.

We believe…

In high-quality, accessible design

We believe design is not just how something looks, but how it feels, how it works and how it lives harmoniously with the environment.

Design and high quality can be accessible priced
As Italians we know that stunning design and high quality can be reasonably priced. This is how it is in Italy and this is how it should be for you.

Learning is important
At Innately Italy, you won’t just discover what you love, you’ll also learn about what you love, stories about it, the people who produce it, and the places it comes from.

We are constantly expanding our offering of high-end, sustainably made products. If you don’t find what you are looking for please contact us and we will look for it.